There is GENIUS in YOU. You, the self-employed, the business owner, the professional advisor….YOU.
My idea of GENIUS is known by many names….Differentiators, Personal Brand or Unique Value Proposition.
No matter what you name it, if you are confused or unsure about how to define & market your genius, my purpose on the planet is to SHOW YOU THAT YOUR GENIUS EXISTS. IT’S PLAIN AS DAY (perhaps just not to you right now).
Your GENIUS needs to be pulled out of you and articulated in a way that makes sense to your *ideal* clients. That’s what I do. And I do it very well.
If you are marketing yourself – your smarts, your knowledge, your expertise; if you are self-employed, a professional services/adviser, consultant/coach, and if…
…you know you’re good at what you do, but you can’t figure out how to articulate it in a unique way that feels *right*
…you hate how you’re constantly fiddling with your answer to the question “what do you do?”
…you don’t like your bio. It’s not you, and it doesn’t really say anything that powerful about why to choose you over your competitor.
...you know you’re good, but a little worried that nothing really, truly differentiates you from other peers who are also good.
…you’ve worked with other marketing consultants or coaches. You still haven’t cracked the code to the issues listed above, so you shrug your shoulders and guess that’s the best there is…but somehow you know that just can’t be true…..
If this is you, we seriously need to connect. Click here to check out my Strategy Sessions. I think I have what you’ve been looking for.